Now booking 2 MA businesses

Never Lose Another Job to a Missed Call

I build your website free. Then I wire in a system that texts back every missed call in 60 seconds and books the job in 5 minutes. No shared leads. No call center. Just you, on the job, from Worcester to MetroWest.

60 sec

First touch on every lead

60 sec

First touch on every lead

5 min

Full booking confirmed on the spot

5 min

Full booking confirmed on the spot

100%

Leads stay yours, never shared

100%

Leads stay yours, never shared

FREE WEBSITE CHECK

See where your website loses calls

Type your website. In about a minute you’ll see what a homeowner sees on their phone, and where leads slip away.

Free. No sign up. Your report in about a minute.

The High Cost of Being ‘Too Busy’ to Answer

Why traditional digital marketing leaves Massachusetts tradesmen with empty pipelines, ghosted leads, and wasted ad spend

Shared Lead Pools

Stop paying top dollar to third party platforms for recycled leads sent to five of your local competitors at the same time.

The Silent Phone

A website nobody finds on Google, and a phone nobody answers while you’re on a job.

Long Contracts, No Results

Getting burned by agency retainers that want thousands of dollars upfront before proving a single booked job.

Solve missed calls. Drive more jobs.

Get a professional website without the upfront cost. I design it, tune it and look after it, so you can focus on the work.

Local SEO & AEO Visibility

Built to show up when locals ask Google or AI for a contractor they can trust.

Every Lead Gets a Text Back

Every new lead gets a text back in 60 seconds, booked in 5 minutes, day or night.

Example

Missed call

9:42:10 PM

Text sent

9:42:48 PM

Job booked

9:46 PM · Water heater, Shrewsbury

Zero Overhead Setup

Everything runs quietly in the background. You get a text the second a job is ready to book. No new software to learn, no extra login.

Live in 14 Days. Three Steps.

I do the building. You keep running your jobs. Your website is live in 14 days. Texting goes live once the carrier approves your number, which can take longer.

Phase 1: The Leak Audit

I map how locals find you and track exactly where your web leads drop off.

Phase 1: The Leak Audit

I map how locals find you and track exactly where your web leads drop off.

Phase 2: Engine Assembly

I build your fast new site and wire in lead tracking and the instant text back.

Phase 2: Engine Assembly

I build your fast new site and wire in lead tracking and the instant text back.

Phase 3: Launch

I turn the system on. You stop fighting over shared leads and own every lead that comes in.

Phase 3: Launch

I turn the system on. You stop fighting over shared leads and own every lead that comes in.

Recent builds

Massachusetts businesses I’ve built for, in their own words.

Pricing

Pricing

A free website, then one plan. Month to month.

A free website, then one plan. Month to month.

The Free Build

Up to 5 pages, a quote form, an instant lead alert to your phone, and local business schema so Google knows where you work. Yours to keep either way.

$0

+

A live, mobile ready website built for your trade and your city

+

Built to rank for your trade and your towns

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Hosting is covered while you're on a plan. If you leave, the site moves to your own account.

+

Your website is live in 14 days

The Scale Engine

One business per trade per city. Month to month. Ad spend is paid from your own ad account. You own the site, the leads and every account.

$799

/ monthly

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Speed to Lead: text back in 60 seconds, booked in 5 minutes

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Missed Call Text Back

+

Database Reactivation

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Facebook and Instagram Ads

Featured

Jose Pesantez, owner of Scale In MA
Jose Pesantez, owner of Scale In MA

Jose Pesantez

You talk to me. Not a call center.

I’m Jose Pesantez. I build and run every system myself, out of Worcester. When you call, you get me. When something breaks, I fix it same day. No account manager, no offshore dev team, no ticket queue.

Your questions, answered

Straight answers to what trade owners ask me most.

How long does a typical project take?

Your website is live in 14 days. Most of that is me building, and you spend about 30 minutes on a kickoff call. Texting goes live once the carrier approves your number, which can take longer.

How long does it take to see results?
I've been burned by an agency before.
Why is this better than just buying leads from third party platforms?
What's the catch with the free site?
Can you work with my current site?
What do you need from me?
Am I locked in?
I run more than one location. How does that work?

Now booking 2 MA businesses

Kelley Square doesn’t wait on anybody. Neither should your leads.

See if your trade is still open in your city. Takes 60 seconds.

Month to month

Your site and your leads stay yours

You talk to Jose, not a ticket

Now booking 2 MA businesses

Kelley Square doesn’t wait on anybody. Neither should your leads.

See if your trade is still open in your city. Takes 60 seconds.

Month to month

Your site and your leads stay yours

You talk to Jose, not a ticket

Now booking 2 MA businesses

Kelley Square doesn’t wait on anybody. Neither should your leads.

See if your trade is still open in your city. Takes 60 seconds.

Month to month

Your site and your leads stay yours

You talk to Jose, not a ticket